{"id":431,"date":"2025-06-25T10:30:14","date_gmt":"2025-06-25T10:30:14","guid":{"rendered":"https:\/\/insights.sihoresearch.com\/?p=431"},"modified":"2025-10-29T07:48:36","modified_gmt":"2025-10-29T07:48:36","slug":"india-healthcare-growth","status":"publish","type":"post","link":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/","title":{"rendered":"Real Growth or Rising Costs? Unpacking India\u2019s Healthcare Surge"},"content":{"rendered":"\n<p class=\"has-text-align-left\">Public expenditure on healthcare has seen a substantial increase from 1.4% in FY18 to 1.9% in FY24. This uptick in spending underscores the government\u2019s goal to position India as a global healthcare hub and plans to raise the public health spending to 2.5% of GDP by 2025.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Projections indicate that the hospital market in India, valued at USD 98.38 billion in 2023, is likely to continue its growth trajectory and expand to USD 193.59 billion by 2032, recording a CAGR of 8.0%<\/p>\n\n\n\n<p class=\"has-text-align-left\">The hospital industry dominates the healthcare market, accounting for 80% of total spending.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left\">The country\u2019s existing bed-to-population ratio is 1.3\/1,000 population (private and public hospitals included), with a deficit of 1.7\/1000 population, necessitating an additional 2.4 million beds to cater to the existing population<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-15.jpg\" alt=\"\" class=\"wp-image-433\" srcset=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-15.jpg 960w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-15-300x169.jpg 300w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-15-768x432.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left\"><br>Before we conclude this growth story as remarkable, we think deciphering the past 5 to 10 years of growth of a few major hospitals will give us <strong>\u201con the ground\u201d<\/strong> insight. So here is how the numbers look.<\/p>\n\n\n\n<p class=\"has-text-align-left\">The market share of large hospital chains is expected to grow. Private hospitals comprise 63% of the market, but large chains account for only 12%, according to the latest research by Anand Rathi. Expansion through brownfield projects and in established markets will likely lead to faster breakeven and maturity, leveraging existing demand and brand recognition.<\/p>\n\n\n\n<p><br><em>Sales Figures in Rs Cr<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-20.jpg\" alt=\"\" class=\"wp-image-434\" style=\"width:920px;height:auto\" srcset=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-20.jpg 960w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-20-300x169.jpg 300w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-20-768x432.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-21.jpg\" alt=\"\" class=\"wp-image-435\" srcset=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-21.jpg 960w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-21-300x169.jpg 300w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-21-768x432.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left\">What do we infer from this data? If you look closely at sales growth, it has been 3 to 4 times, but capacity has shown a mere growth of 5 to 10%. But ARPOB (average revenue per bed) has grown at a typical 1 to 2 times.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Narayana Hrudayalaya\u2019s sales grew from <strong>\u20b91,613 Cr (5,347 beds)<\/strong> in FY16 to <strong>\u20b95,483 Cr (5,883 beds)<\/strong> in FY25 \u2014 over <strong>3.4x revenue growth<\/strong> with only a <strong>10% bed increase<\/strong>, highlighting stronger utilization and pricing.<br>This efficiency is also reflected in ARPOB per day, which surged from <strong>\u20b917,534 to \u20b943,853<\/strong> during the same period<\/p>\n\n\n\n<p class=\"has-text-align-left\"><br>So again is growth real or a steep medical inflation which hospitals were able to pass because of the scarcity of facilities and beds?<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-23.jpg\" alt=\"\" class=\"wp-image-436\" srcset=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-23.jpg 960w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-23-300x169.jpg 300w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-23-768x432.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left\"><br>This implies the growth driver of the past 5 years has been the medical inflation or value chain upgrade of multi-speciality hospitals and as this peaks, growth seems difficult without capacity expansion. And that&#8217;s what typically is happening around the industry.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Be it any hospital chain, a typical expansion of 50% to 100% is planned by all&nbsp; major players.<\/p>\n\n\n\n<p class=\"has-text-align-left\">Now as an Investor, how should we&nbsp; pinpoint the best opportunity and \u201cMake&nbsp; Wealth From&nbsp; Health\u201d?<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"252\" src=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-22-1.jpg\" alt=\"\" class=\"wp-image-438\" srcset=\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-22-1.jpg 960w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-22-1-300x79.jpg 300w, https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/Untitled-design-22-1-768x202.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left\">To unveil this in depth analysis and answer the question &#8211; \u201cRead Make Wealth from Health\u201d in our next read<\/p>\n\n\n\n<p class=\"has-text-align-left\"><br>References- Annual reports of mentioned hospitals.<\/p>\n\n\n\n<p class=\"has-text-align-left\"><br>This is article is solely written for educational purpose and should not be taken as investment advice.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Read the next part here\ud83d\udc47<\/strong><\/h5>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><a href=\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/08\/18\/strength-model-hospital-sector-opportunity\/\">Strength Model: How to benchmark opportunity in Hospital Sector?<br><\/a><\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Public expenditure on healthcare has seen a substantial increase from 1.4% in FY18 to 1.9% in FY24. This uptick in spending underscores the government\u2019s goal to position India as a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":440,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,21,18],"tags":[],"class_list":["post-431","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-highlight","category-market-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>India Healthcare Growth: Real Gains or Rising Costs?<\/title>\n<meta name=\"description\" content=\"Explore India Healthcare Growth\u2014is it real progress or just rising costs? Learn the key drivers shaping the healthcare sector\u2019s future.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"India Healthcare Growth: Real Gains or Rising Costs?\" \/>\n<meta property=\"og:description\" content=\"Explore India Healthcare Growth\u2014is it real progress or just rising costs? Learn the key drivers shaping the healthcare sector\u2019s future.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Insights by SIHO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sihoresearch\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-25T10:30:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-29T07:48:36+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"SIHO Research\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"SIHO Research\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/\",\"url\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/\",\"name\":\"India Healthcare Growth: Real Gains or Rising Costs?\",\"isPartOf\":{\"@id\":\"http:\/\/insights.sihoresearch.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg\",\"datePublished\":\"2025-06-25T10:30:14+00:00\",\"dateModified\":\"2025-10-29T07:48:36+00:00\",\"author\":{\"@id\":\"http:\/\/insights.sihoresearch.com\/#\/schema\/person\/e3394c911e8e7ae332a88df7296c0ac1\"},\"description\":\"Explore India Healthcare Growth\u2014is it real progress or just rising costs? Learn the key drivers shaping the healthcare sector\u2019s future.\",\"breadcrumb\":{\"@id\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#primaryimage\",\"url\":\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg\",\"contentUrl\":\"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg\",\"width\":1536,\"height\":1024},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\/\/insights.sihoresearch.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Real Growth or Rising Costs? Unpacking India\u2019s Healthcare Surge\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/insights.sihoresearch.com\/#website\",\"url\":\"http:\/\/insights.sihoresearch.com\/\",\"name\":\"SIHO Research\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/insights.sihoresearch.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/insights.sihoresearch.com\/#\/schema\/person\/e3394c911e8e7ae332a88df7296c0ac1\",\"name\":\"SIHO Research\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"http:\/\/insights.sihoresearch.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4f265d6d45873fcfe3bae2789d7fc9576e92d10e5b348967a57bca4197c1e6d8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4f265d6d45873fcfe3bae2789d7fc9576e92d10e5b348967a57bca4197c1e6d8?s=96&d=mm&r=g\",\"caption\":\"SIHO Research\"},\"description\":\"At SIHO Research, we help long-term investors make smarter decisions using powerful tools backed by deep research, AI, and automation. Whether you're analyzing stocks, planning your net worth, or building a smart portfolio \u2014 we simplify complex data into actionable insights. With a mission to democratize investing in India, SIHO is your trusted research partner on the path to financial freedom.\",\"sameAs\":[\"http:\/\/69.62.72.40\/wordpress\"],\"url\":\"https:\/\/insights.sihoresearch.com\/index.php\/author\/wpadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"India Healthcare Growth: Real Gains or Rising Costs?","description":"Explore India Healthcare Growth\u2014is it real progress or just rising costs? Learn the key drivers shaping the healthcare sector\u2019s future.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/","og_locale":"en_US","og_type":"article","og_title":"India Healthcare Growth: Real Gains or Rising Costs?","og_description":"Explore India Healthcare Growth\u2014is it real progress or just rising costs? Learn the key drivers shaping the healthcare sector\u2019s future.","og_url":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/","og_site_name":"Smart Insights by SIHO","article_publisher":"https:\/\/www.facebook.com\/Sihoresearch","article_published_time":"2025-06-25T10:30:14+00:00","article_modified_time":"2025-10-29T07:48:36+00:00","og_image":[{"width":1536,"height":1024,"url":"http:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg","type":"image\/jpeg"}],"author":"SIHO Research","twitter_card":"summary_large_image","twitter_misc":{"Written by":"SIHO Research","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/","url":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/","name":"India Healthcare Growth: Real Gains or Rising Costs?","isPartOf":{"@id":"http:\/\/insights.sihoresearch.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#primaryimage"},"image":{"@id":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#primaryimage"},"thumbnailUrl":"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg","datePublished":"2025-06-25T10:30:14+00:00","dateModified":"2025-10-29T07:48:36+00:00","author":{"@id":"http:\/\/insights.sihoresearch.com\/#\/schema\/person\/e3394c911e8e7ae332a88df7296c0ac1"},"description":"Explore India Healthcare Growth\u2014is it real progress or just rising costs? Learn the key drivers shaping the healthcare sector\u2019s future.","breadcrumb":{"@id":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#primaryimage","url":"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg","contentUrl":"https:\/\/insights.sihoresearch.com\/wp-content\/uploads\/2025\/06\/hOSPITAL-sECTOR.jpg","width":1536,"height":1024},{"@type":"BreadcrumbList","@id":"https:\/\/insights.sihoresearch.com\/index.php\/2025\/06\/25\/india-healthcare-growth\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/insights.sihoresearch.com\/"},{"@type":"ListItem","position":2,"name":"Real Growth or Rising Costs? Unpacking India\u2019s Healthcare Surge"}]},{"@type":"WebSite","@id":"http:\/\/insights.sihoresearch.com\/#website","url":"http:\/\/insights.sihoresearch.com\/","name":"SIHO Research","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/insights.sihoresearch.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"http:\/\/insights.sihoresearch.com\/#\/schema\/person\/e3394c911e8e7ae332a88df7296c0ac1","name":"SIHO Research","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"http:\/\/insights.sihoresearch.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4f265d6d45873fcfe3bae2789d7fc9576e92d10e5b348967a57bca4197c1e6d8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4f265d6d45873fcfe3bae2789d7fc9576e92d10e5b348967a57bca4197c1e6d8?s=96&d=mm&r=g","caption":"SIHO Research"},"description":"At SIHO Research, we help long-term investors make smarter decisions using powerful tools backed by deep research, AI, and automation. Whether you're analyzing stocks, planning your net worth, or building a smart portfolio \u2014 we simplify complex data into actionable insights. With a mission to democratize investing in India, SIHO is your trusted research partner on the path to financial freedom.","sameAs":["http:\/\/69.62.72.40\/wordpress"],"url":"https:\/\/insights.sihoresearch.com\/index.php\/author\/wpadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/posts\/431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/comments?post=431"}],"version-history":[{"count":13,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/posts\/431\/revisions"}],"predecessor-version":[{"id":741,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/posts\/431\/revisions\/741"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/media\/440"}],"wp:attachment":[{"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/media?parent=431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/categories?post=431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/insights.sihoresearch.com\/index.php\/wp-json\/wp\/v2\/tags?post=431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}